Glossary



T

TAC

Technology Partners
By forging long-term collaborations with numerous leading technology players, our company has established a sound basis for developing applications that are flexibly structured to accommodate the seamless integration of various systems, databases and networks, and enable customers to achieve maximum returns on their IT investments.

Top Line Profit (TLP)
Yield Management System by MICROS-Fidelio.

Top Of Mind Awareness (TOMA)
A way to measure how well brands rank in the minds of consumers. Is very closely tied to Customer Relationship Management (CRM). Better CRM practices and techniques typically yield a higher degree of Top of Mind Awareness with your clients.

Total Pricing

Turndown / Denial (hard & soft)
Rejected postings. Hard: As a result e.g. lack of capacity. Soft: Due to the height of the price.

What's in a word?

Keeping up to date with the latest terminology can be tricky at the best of times. With all the abbreviations and catch-phrases, new word concoctions and descriptors that have taken root in modern day parlance, maintaining a “Glossary of Terms” that keeps pace with technological developments can be a risky business!

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In this Glossary we have tried to provide brief descriptions for the most frequently used terms in the various industries which we serve. However, it is a ‘work in progress’ and if you would like to comment on any descriptions or add to our dictionary, we would greatly appreciate your contribution.

Please just drop us an email to glossary@programming-pool.com with your comments.

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